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beehiiv becomes a one-stop shop for creators
The colony grows // Illustration by Kate Walker
What began as a newsletter company has ballooned into the creator’s Swiss Army knife.
The Buzz: beehiiv’s expansion has coincided with growing demands on content creators, who are now expected to publish across a wide array of media, including podcasts, video, and text. By consolidating all these hosting and publication services into a single platform, beehiiv is positioning itself to potentially steal business from larger players in the space.
Combing the News: beehiiv just rolled out ten new features in a major update this week.
The platform now allows creators to sell digital products like ebooks, templates, and subscriptions — but unlike Substack, beehiiv won’t take a cut of those sales.
It also upgraded its drag-and-drop website builder with a vibe coding feature that alters the website based on text-based prompts.
The update includes dynamic content, too, which allows users to change the ad spots displayed in emails and other products based on the viewer.
Among the other added features are newsletter and website templates, automation options, website analytics, and link-in-bio pages.
Mind the Beeswax: Offering so many new tools and services could lead beehiiv to seriously undercut competitors like Substack, Patreon, Squarespace, and even YouTube. If beehiiv’s growth accelerates after this recent update, rivals may have to lower their prices, which could spark something like the 2010s streaming boom.
Prediction: Expect deals from creator platforms to sweeten in the short term as everyone jockeys to keep talent in their ecosystem.
Together with Vanta
State Of Trust: AI-Driven Attacks Are Getting More Sophisticated
AI-driven attacks are getting bigger, faster, and more sophisticated — making risk much more difficult to contain. Without automation to respond quickly to AI threats, teams are forced to react without a plan in place.
This is according to Vanta’s newest State of Trust report, which surveyed 3,500 business and IT leaders across the globe.
One big change since last year’s report? Teams falling behind AI risks — and spending way more time and energy proving trust than building it.
61% of leaders spend more time proving security rather than improving it.
59% note that AI risks outpace their expertise.
But 95% say AI is making their security teams more effective.
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Today’s email was written by Luke Perrotta.
Edited by Nick Comney. Polled and Copy-edited by Kait Cunniff.
Published by Darline Salazar.