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Happy Monday, Future Party. If you’re of a certain millennial age, there’s arguably no dog more iconic than Air Bud. (No shade to that good boy Wishbone — IYKYK.) In today’s reboot-happy culture, it was only a matter of time before the search began for a new sport-superstar Golden Retriever. Now, longtime franchise director Robert Vince has officially opened casting for a pup to take up the mantle in the upcoming Air Bud Returns. Fun fact: it’ll be the 15th installment in the franchise. Apparently, watching dogs with skills never gets old.

DAILY TOP TRENDS

Friends Are Now On The Family Plan

All together now // Illustration by Kate Walker

The cost of subscriptions keeps rising, so Americans are joining family plans with friends, acquaintances, and even strangers to stay on budget.

The Big Picture: The average American adult is staying single longer, has a 20% chance of still being on their parents’ phone bill, and pays for five premium subscription services each month — on top of extras like music streaming and fitness content. For many, bending the rules to join a “chosen family” plan may be the only way to keep up with the subscription economy’s rising prices.

Behind The Sharing: Insider’s Emily Stewart calls this new trend “friend socialism.”

  • Most “family plans” don’t explicitly require members to be related, so users are adding anyone who will responsibly pay the bill on time.

  • Other family plans require everyone to share the same address, but without active verification, people often just list themselves under one roof in their settings.

  • Some companies, like Peloton, are aware of the practice and don’t discourage it — seeing it as a low-effort way to draw people into their ecosystem or boost ad exposure.

  • Other companies, like Netflix and Disney+, prioritize average revenue per user (ARPU) and actively crack down on password sharing or fraudulent family plans, banking on the idea that users will pay full price once caught.

Checkout: Robbie Kellman Baxter, a consultant for subscription-based companies, told Insider that allowing family plans with friends is “a useful strategy to build usage, understanding, and habit formation.” Cutting off that access could trigger a domino effect of group cancellations and drive customers toward competitors. To avoid that, some providers are making sharing even easier — AT&T, for example, rolled out a tool to split payments between members.

Future Renewal: Considering the loneliness epidemic facing America, family plans with friends could offer a small way to build a consistent community — and may even spur some companies to roll out features that boost engagement among account sharers.

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Ozempic Shrinks Restaurant Plates

McShrink // GIF by Kate Walker

GLP-1 drugs like Ozempic and Wegovy are curbing appetites, so restaurants are serving up smaller meals that cater to this growing segment of diners.

The Small Picture: A report by top accounting firm PricewaterhouseCoopers found that 8 to 10% of Americans are on GLP-1s, with another 30 to 35% interested. That’s enough to reshape appetites on a large scale — meaning portion sizes will shrink not only at the dinner table at home but also when eating out.

Behind The Dishes: Waiters may soon start asking, “Would you like to see the gluten-free or GLP-1-friendly menu?”

  • Per The NYT, some restaurants are introducing smaller meals that also cost less, like the $8 “teeny-weeny mini meal” at NYC’s Clinton Hall, which includes a burger with a 2-ounce patty, 1.5 ounces of fries, and a 5-ounce beer, margarita, or wine.

  • At Italian restaurant Lulla, there’s now an “apertivo hour box” with nine snack-size items that serves four people for just $28.

  • Cocktail bar Back Bar now serves half-size martinis (two to three ounces) for GLP-1 customers who can’t handle as much alcohol. The bar sells about 35 a week, compared to roughly 75 of their normal-size martinis.

  • Smoothie chain Smoothie King is even using GLP-1s as a marketing tool, rolling out an extensive “GLP-1 support menu” at its locations. The offerings are high in protein and fiber but low in sugar.

Final Order: Clinton Hall owner Aristotle Hatzigeorgiou noticed that his friends on GLP-1s “have one or two bites of food and a couple of sips of drinks, and they’re done.” That tracks, given a Morgan Stanley report found that 63% of people on Ozempic order significantly less when they eat out — if they eat out at all. Bloomberg Intelligence similarly found that over half of people on GLP-1s are dining out less since starting the meds.

Next Meal: The food and beverage industry is always chasing the next trend to draw people in, so expect GLP-1-friendly menus to become plentiful. And don’t be surprised if they also become go-to dishes for young adults who still want to eat at popular spots but are naturally on a tighter budget.

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DEEP DIVES

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49.7% of you voted ChatGPT in Friday’s poll: What’s your go-to chatbot?

“I usually put the same prompt into GPT, Claude, and Gemini and see which gives me the best answer.”

“Copilot is built into Office, so it’s a no-brainer. I’ve used it to draft PowerPoint slides and short op-eds. The output is not ready for primetime but often is a great starting point.”

“I write a lot, and Claude’s writing is better ¯\_(ツ)_/¯.”

“Perplexity is my go-to because it backs up what it says with sources.”

“None, not using any on purpose...”

Let’s keep the conversation going. Join our Poll Of The Day newsletter, so your opinions can shine. Discover how your views line up with your peers’, check out cool insights, and have some fun. It’s data with personality.

QUICK HITS

→ Technology

🤖 Meta’s new AI superintelligence lab is now named TBD Lab (we’re serious).

⚕️ NASA is working with Google to develop a medical-assistant chatbot that astronauts can use when they have no communication with Earth.

👀 Age verification to access websites has officially started in the UK… and teens are using stills from video games to beat them.

→ Fashion / E-commerce

₿ A new executive order now allows 401(k) holders to invest in cryptocurrencies and private-equity funds.

📉 Crocs’ stock slipped 30% after the company predicted a roughly 10% revenue drop and a consumer shift back to athletic shoes.

🛋️ Mini Ikea stores are about to pop up in the middle of Best Buy — the first time the furniture will be sold at another American retailer.

→ Creator Economy

🎧 TikTok is rolling out an in-app integration with YouTube Music after waving the white flag on building its own music service.

🤳 TikTok has also launched a monetization program for travel influencers that connects them with hotels and travel agencies.

💰 Both Kajabi and Patreon reported $10 billion in payouts to creators since their respective launches.

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Today’s email was written by David Vendrell.
Edited by Nick Comney. Polled and Copy-edited by Kait Cunniff.
Published by Darline Salazar.

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