PARTNERSHIPS | COMMUNITY | PODCAST | FRIENDS
Letterboxd Sets Opening Date Of Video Store
Time to peruse // Illustration by Kate Walker
Film-focused social platform Letterboxd is starting a movie-rental business called “Video Store” that aims to be a more curated, indie-focused offering in the streaming landscape.
Why It Hits: Letterboxd CEO and co-founder Matthew Buchanan said that the new offering is “the next evolution of the platform’s core mission of film discovery.” With Letterboxd exploding in popularity over the past few years (with over 24 million users as of 2024), the platform could provide a novel way for filmmakers to go viral.
Between The Shelves: For those nostalgic for Blockbuster (read: us here at TheFutureParty), then Letterboxd may scratch that itch.
Launching tomorrow in 23 countries, Video Store will allow users to rent a selection of movies for 48 hours, similar to other digital-rental platforms.
Prices will range from $3.99 to $19.99, depending on each film’s greater availability and release schedule. Most movies will be exclusive to Letterboxd.
The movies can be played on connected TV devices, on the web, or on mobile devices.
Final Picks: Letterboxd is curating its rotating selection of films via “shelves” organized by the company’s team — all informed by member data, trending genres, and other in-app signals. The first two shelves are “Unreleased Gems” and “Lost & Found,” highlighting nine movies total — festival darlings that never got a proper release or under-seen early films from arthouse legends.
Future Rental: With so much data available from its engaged user base of cinephiles and filmmakers, Letterboxd has the ability to pivot quickly to customer demand — potentially maximizing impact on a limited number of available titles. It’s an anti-scale play.
Together with Base44
Base44 Wants To Help You Build
With Base44, app development is fast, intuitive, and accessible to anyone — even those who don't know how to code.
How simple?
Users tell Base44 their ideas.
The AI creates the app, complete with components, pages, flows, and features.
And… yeah, that’s it.
Users are only limited by their imagination. Base44 supports nearly every app type, including reporting dashboards, gaming platforms, onboarding portals, networking apps, room visualizers, and much more.
Also, the platform handles everything like backends (user sign-ins, data storage, etc.) and hosting (enabling instant usage and sharing of the app), so you don’t have to sweat the small stuff. Again, it’s all about keeping things simple.
And with a scalable pricing model that allows users to freely access its core features and then upgrade for cool additions over time, Base44 works for developers at any budget.
PARTNERSHIPS | COMMUNITY | PODCAST | FRIENDS
Today’s email was written by David Vendrell.
Edited by Nick Comney. Polled and Copy-edited by Kait Cunniff.
Published by Darline Salazar.