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Steph Curry To Auction Off His Sneakers With Sotheby’s
Courtesy of Sotheby’s
Golden State Warriors star Steph Curry is partnering with Sotheby’s to auction off all the sneakers he wore during his 2025-2026 “sneaker free agency” season.
Why it Hits: Is a Sotheby’s auction of basketball shoes the peak of sneakers-as-fashion? If it delivers record-setting sales, a great shoe may soon be placed on the same pedestal as paintings, sculptures, and photography.
Behind The Auction: Last year, Curry wore a new pair of sneakers nearly every game — whether walking through the tunnel or hustling onto the court.
Now, anyone can get their hands on them.
“The Stephen Curry Collection, My Sneaker Free Agency.” will feature 75 shoes from brands like Nike, Reebok, PUMA, Li-Ning, adidas, and ANTA.
It will also include select memorabilia, like the pair of Nikes he wore during his debut Christmas Day game.
The shoes are estimated to have a price tag starting at $30,000 to $50,000 when the auction opens on April 28 at 10am (ET).
All proceeds from the auction will be donated to Curry’s Eat. Learn. Play. Foundation.
Final Bid: Curry’s “Sneaker Free Agency” was both a way to engage fans around what he’d wear next and to test different brands and styles. That’s because he ended a 12-year partnership with Under Armour last year, so the hype is high to see where the point guard will land next. By lacing up different logos throughout the season, it’s easy to imagine shoe execs dreaming of making the teases official.
Next Round: If Curry’s auction is a big success, expect other players to get in on the game. Imagine if LeBron auctioned off his sneakers when he officially retires…
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Today’s email was written by David Vendrell.
Edited by Nick Comney. Polled and Copy-edited by Kait Cunniff.
Published by Darline Salazar.