Happy Thursday, Future Party. We’re officially one step closer to Pacific Rim — Chinese robotics company Unitree has unveiled a large, walking mecha called the “GD01.” It may cost a cool $650,000… but that feels like a small price to pay for protecting you and your family from the (unlikely) emergence of creatures crawling out of an interdimensional rift. Consider it doomsday prepping for the sci-fi crowd.

DAILY TOP TRENDS

AI Is Making Everyone An App Developer

Just vibing // Illustration by Kate Walker

The rise of AI-powered vibe coding — which lets individuals build apps over a weekend instead of requiring a team and months of development — is making it possible for almost anyone to ideate, create, and distribute apps.

Why It Hurts: The more apps that flood major app stores, the harder it becomes for any one of them to stand out. That’s reshaping how entrepreneurial software engineers make money in Silicon Valley and other tech hubs, placing a greater emphasis on an app’s concept and marketing strategy to rise above the noise.

Behind The Vibe: If everyone can be an app developer, then it’s harder for anyone to become a breakout app developer.

  • Data from Appfigures shows that 414,000 new iOS and Android apps have been released so far this year — a 115% increase over the same period last year.

  • Additionally, 3x as many apps have been updated, which Insider says signals “rapid shipping, experimentation, and churn.”

  • Fewer apps are gaining popularity — only 118 new apps achieved “high-traction” status (defined as 50,000 downloads in the US), representing a hit rate of just 0.02%.

Final Check: The gap between building an app and building a successful business around it is still incredibly wide. It takes a lot of money to market an app, a lot of skill to fix bugs in the code, and a lot of know-how to master distribution. That’s leading some developers and app firms to take a more “studio-based” approach to their business, releasing five or 10 versions of the same type of app — like fitness or meditation — in the hopes that one or two break out.

Or, as Appfigures CEO Ariel Michaeli describes it: “The app stores may be entering a higher-noise era: more experiments, more fast launches, and a smaller share that turn into meaningful businesses.”

Next Prompt: Expect more people to create vibe-coded side hustles — apps that can generate meaningful extra income for a single person, but have little ambition of becoming anything bigger.

Together with ButcherBox

Get A Better BBQ With ButcherBox

Admit it: you don’t fully trust the meat you grab off the shelf at your local big-chain grocery store. And honestly, your summer BBQs deserve better.

That’s why it’s time to upgrade to ButcherBox and get high-quality meat delivered straight to your door.

Here’s what comes in every box:

  • High-quality meat and seafood, sourced from farms and fisheries that meet top standards — so you know you’re getting the best every time.

  • Think 100% grass-fed beef, wild-caught seafood, and protein with no added hormones or antibiotics.

Plus, delivery is free, so you’re really paying for just two things: better protein and ultimate convenience.

Whether you’re cooking for the family, making a quick solo dinner, or stocking the freezer, level up your summer with ButcherBox.

TikTok Takes You On Vacation

Courtesy of TikTok

TikTok is launching a new hub called TikTok GO that connects travel content with booking services that let users recreate the experiences they discover in the app.

The Big Pitch: Two of the biggest trends right now are travel-focused influencing and using TikTok as a search engine. TikTok GO combines both into a single feature that could redefine the relationship between creators and travel brands.

Between The Posts: Your next trip may end up taking notes from your For You page.

  • TikTok GO links videos filmed in certain locales with booking platforms like Booking.com, Expedia, Viator, and more.

  • Users can view travel details, check hotel availability, and discover attractions tied to those destinations.

Final Itinerary: TikTok has been dipping its toes into travel for some time, including in-app collaborations with Southwest Airlines and Booking.com… but TikTok GO represents a major ramp-up in the space. It arrives at a moment when demand for IRL experiences is high — along with the cost of travel. The company is betting that a push from your favorite creator could finally convince you to book the vacation you’ve been dreaming about… or, at least, that’s what hospitality brands are hoping for.

The Future: TikTok GO could supercharge affiliate marketing for travel brands, turning content creators into full-fledged itinerary curators.

Together with Morning Brew

Read less. Know more.

Morning Brew delivers the biggest stories in business, finance, and tech in about 5 minutes — with just enough personality to keep things interesting.

Join 4,000,000+ professionals who start their mornings a little smarter.

DEEP DIVES

Have you ever booked a trip or experience inspired by something you saw on social media?

Login or Subscribe to participate

51.7% of you voted More than 6 months ago in yesterday’s poll: When was the last time you ate at a food court?

“I honestly can’t even remember the last time I saw a food court. The one shopping mall in San Francisco I used to occasionally visit has closed down, and even that doesn’t really affect me. I think the pandemic rewired my purchasing habits. The only brick-and-mortar stores I go to now are bookstores and opticians.”

“I’m tempted, but then I see the prices for food at the mall… I can’t do it.”

“The Sunset Mall chased Chick-fil-A out after many, many decades of providing us with tasty sandwiches and Icedream. So now, I fall into the ‘Never’ category.”

“Do food courts at airports in Japan count?”

“A food court, no. But a food hall, yes.”

Let’s keep the conversation going. Join Poll Of The Day, so your opinions can shine. Discover how your views line up with your peers’, check out cool insights, and have some fun. It’s data with personality.

QUICK HITS

→ Entertainment / Media

🎤 Netflix is partnering with AEG to bring KPop Demon Hunters on a global concert tour.

🎭 Cate Blanchett has launched the nonprofit RSL Media, which creates a signal that tells AI systems how public figures’ names, images, and likenesses can — or can’t — be used.

🎧 Spotify is rolling out a Wrapped-style feature for your entire listening history, dubbed “Spotify 20: Your Party of the Year(s).”

→ Technology

🤖 Anthropic has overtaken OpenAI in enterprise adoption, according to data from Ramp.

👩‍💻 Google announced it’s hiring hundreds of engineers tasked with helping business customers onboard the company’s AI tools.

🔋 Fervo Energy has become one of the first next-generation geothermal energy companies to go public, raising $1.89 billion.

→ Creator Economy

🎥 Markiplier is becoming an officially approved aggregator (read: indie film studio) on YouTube so he can sell his movie, Iron Lung, directly on the platform.

😶‍🌫️ Instagram is launching a new disappearing-posts feature called “Instants,” which feels like a cross between BeReal and Snapchat.

📱 X will let users look back at everything they’ve liked, saved, watched, and more with a new “History” tab.

Let us know how we are doing...

Login or Subscribe to participate

Today’s email was written by David Vendrell.
Edited by Nick Comney. Polled and Copy-edited by Kait Cunniff.
Published by Darline Salazar.

Reply

Avatar

or to participate

Keep Reading