Uber CEO Dara Khosrowshahi Has A Digital Double
Seeing Dara double // Illustration by Kate Walker
A handful of teams at Uber have developed a digital double of CEO Dara Khosrowshahi.
The Big Picture: The existence of an unsanctioned “Dara AI” demonstrates that anyone can be digitally cloned if there is enough publicly available data to train it. Uber’s legal team is likely already examining potential loopholes.
Behind The Code: Khosrowshahi revealed the existence of Dara AI on a recent episode of Steven Bartlett’s The Diary Of A CEO.
He said the teams are using it to “make a presentation to the Dara AI as a prep for making a presentation to me.”
The creators of the chatbot haven’t shared their code with Khosrowshahi, but they have allegedly “replicated his feedback style and decision-making patterns,” according to Fast Company.
It seems the CEO approves of the chatbot because of the “high-pressure environment” he has created — he wants employees’ presentations to be “beautifully honed.”
Final Prompt: Creating an AI clone of your boss is an ironic twist on what’s happening across organizations in many industries — replacing flesh-and-blood workers with chatbots. While it’s highly doubtful this is some ploy to convince Uber’s board that it no longer needs a CEO, it could prove that automation is possible even at the executive level.
Hey, even Klarna CEO Sebastian Siemiatkowski and Zoom CEO Eric Yuan have used AI versions of themselves in their most recent investor calls. Wild.
The Future: CEOs likely don’t need to worry about digital displacement just yet, but it wouldn’t be surprising if consulting firms like McKinsey and Accenture — companies paid for feedback and insights — begin replacing staff with proprietary AI systems.
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Today’s email was written by David Vendrell.
Edited by Nick Comney. Polled and Copy-edited by Kait Cunniff.
Published by Darline Salazar.