Logo
Stories
Newsletter
Community
Experiences
Podcast
Log In
Sign Up
Logo
Business
Stories

Brand Collabs Are Getting Wild

With brand collabs everywhere, standard ads just aren't cutting through anymore. To catch a distracted consumer's eye, companies are resorting to stranger, wilder product crossovers than ever before.

David Vendrell
David Vendrell
Oct 2, 2026
Brand Collabs Are Getting Wild
Stories

Ynon Kreiz Is Named Co-CEO Of “ParaBros”

With regulatory hurdles cleared, Paramount and Warner Bros. Discovery are finalizing their landmark merger. CEO David Ellison brought on Mattel's chief executive as co-head to immediately steer major restructuring at the new super studio.

David Vendrell
David Vendrell
Oct 1, 2026
Ynon Kreiz Is Named Co-CEO Of “ParaBros”
Stories

PwC Finds AI Will Break Workers Into Four Categories

As businesses integrate AI at different speeds, a new report categorizes workers into four groups. Where you land on that spectrum could determine your career security and promotion potential.

David Vendrell
David Vendrell
Sep 30, 2026
PwC Finds AI Will Break Workers Into Four Categories
Stories

The Senate Passes A College Sports Bill

A major bipartisan bill could finally establish standard regulations for college sports. Aiming to address issues surrounding athlete pay and media rights, the legislation now heads to the House for final approval.

David Vendrell
David Vendrell
Sep 30, 2026
The Senate Passes A College Sports Bill
Stories

Meta’s Alexandr Wang Launches Muse AI Money-Saving Challenge

To prove the value of its heavy AI spending, Meta is marketing its new AI agent as a personal money-saver. Highlighting instant financial benefits could be the key to convincing mainstream audiences to adopt the technology.

David Vendrell
David Vendrell
Sep 24, 2026
Meta’s Alexandr Wang Launches Muse AI Money-Saving Challenge
Stories

Gap Collabs With Just Your Type In Fashiontainment Push

Gap is leaning into music and pop culture for a fashion-focused mall tour. Driven by its "fashiontainment" strategy, the retail giant is using entertainment-led marketing to win over younger shoppers — and sales are already surging.

David Vendrell
David Vendrell
Sep 23, 2026
Gap Collabs With Just Your Type In Fashiontainment Push
Technology

Paramount And State AGs Strike Deal For Warner Bros. Merger

Paramount has resolved antitrust hurdles to finalize its historic merger with Warner Bros. Discovery. By avoiding penalty fees and threats to exit California, the deal cements Hollywood's ongoing era of studio consolidation.

David Vendrell
David Vendrell
Sep 22, 2026
Paramount And State AGs Strike Deal For Warner Bros. Merger
Stories

Napster Ditches Music Disruption For Education Disruption

Struggling brands are reinventing themselves as AI companies. With massive tech funding up for grabs, an AI pitch has become the easiest way to raise cash and stay relevant.

David Vendrell
David Vendrell
Sep 21, 2026
Napster Ditches Music Disruption For Education Disruption
Stories

Kylian Mbappé Laces Up With On

Kylian Mbappé is walking away from his longtime Nike deal to lead On’s push into soccer. It’s a huge move that shows upstart shoe brands are finally gaining enough traction to challenge Nike and Adidas’s long-held grip on sports.

David Vendrell
David Vendrell
Sep 21, 2026
Kylian Mbappé Laces Up With On
Stories

Amazon Plans 1,000 Same-Day Delivery Facilities

Amazon’s latest move against Walmart shifts the retail wars directly to speed. Instead of building physical stores, the online giant plans to scale its fulfillment network to dominate everyday essential shopping.

David Vendrell
David Vendrell
Sep 18, 2026
Amazon Plans 1,000 Same-Day Delivery Facilities
Stories

Steven Bartlett and Authentic Brands Collab On OBSN

Influencer-led brands are getting a massive upgrade as Steven Bartlett partners with Authentic Brands Group. Their target: supplying the financial capital and executive playbook creator-led startups need to scale globally.

David Vendrell
David Vendrell
Sep 15, 2026
Steven Bartlett and Authentic Brands Collab On OBSN
Stories

Top Athletes Are Building Content Studios

Top athletes are launching full-scale media ventures. While running a business takes serious effort, it allows sports stars to shape their image and lay the groundwork for life after sports.

David Vendrell
David Vendrell
Sep 10, 2026
Top Athletes Are Building Content Studios
Stories

Ernst & Young Rolls Out Bonuses For Human Skills

EY is introducing financial incentives for staff who excel at soft skills like adaptability and judgment. As AI automates routine work, the firm is paying extra to preserve the uniquely human side of business.

David Vendrell
David Vendrell
Sep 4, 2026
Ernst & Young Rolls Out Bonuses For Human Skills
Stories

Parents Give Teens The Gift Of Investing

Accessible digital tools are making stock trading a family activity. Driven by their own economic hurdles, millennial parents are opening joint investment accounts to give their children an early head start on financial literacy.

David Vendrell
David Vendrell
Sep 3, 2026
Parents Give Teens The Gift Of Investing
Stories

Markiplier Becomes GoPro’s Largest Shareholder

Markiplier has acquired a massive ownership stake in GoPro. Rather than building a product line from scratch, the filmmaker is taking a bold step by using his audience to revitalize an established tech brand.

David Vendrell
David Vendrell
Sep 1, 2026
Markiplier Becomes GoPro’s Largest Shareholder
Stories

IShowSpeed Teams Up With Dr. Squatch To Give Away A Million Dollars

Moving beyond basic sponsorships, IShowSpeed is launching a hybrid treasure hunt with Dr. Squatch. The project reflects a growing shift toward immersive, game-like experiences for modern creators.

David Vendrell
David Vendrell
Sep 1, 2026
IShowSpeed Teams Up With Dr. Squatch To Give Away A Million Dollars
Stories

Authentic Brands Buy Majority Stake In Drake’s OVO

Drake is handing over control of his OVO clothing line to Authentic Brands Group. This major acquisition highlights how celebrity-led brands are turning into a lucrative industry.

David Vendrell
David Vendrell
Aug 28, 2026
Authentic Brands Buy Majority Stake In Drake’s OVO
Stories

Anything AI Wants To Stock Your Business With Virtual Employees

A new tool empowers businesses to create role-designated AI coworkers. As companies embrace AI agents to streamline operations, the market is poised for explosive growth.

David Vendrell
David Vendrell
Aug 21, 2026
Anything AI Wants To Stock Your Business With Virtual Employees
Stories

Theaters Celebrate Their First Great Moviegoing Summer Since 2019

The box office is thriving again, putting old fears of a streaming takeover to rest. From giant blockbusters to breakout indie films, going to the movies remains the best way to turn a film into a major cultural event.

David Vendrell
David Vendrell
Aug 20, 2026
Theaters Celebrate Their First Great Moviegoing Summer Since 2019
Stories

Nike And Foot Locker Collab On A Community-Driven Store

Merging social spaces with retail, a new joint project brings authentic local connection back to physical shopping. This communal space motivates visitors to connect, stay, and purchase items.

David Vendrell
David Vendrell
Aug 18, 2026
Nike And Foot Locker Collab On A Community-Driven Store
Stories

Brands Have Mascot Fever

Brand mascots build stronger customer bonds than celebrity endorsements, giving companies total control over their image. But patience is key—experts say it takes three years of consistent use to see the biggest payoff.

David Vendrell
David Vendrell
Aug 17, 2026
Brands Have Mascot Fever
Stories

“Mystery Vacations” Take Travelers To Random Destinations

Part bargain hunt, part gamble, surprise vacation deals are taking off with younger travelers. Packaging low prices and mystery destinations into one fun trip, this quirky booking trend could reshape how a new generation travels.

David Vendrell
David Vendrell
Aug 14, 2026
“Mystery Vacations” Take Travelers To Random Destinations
Stories

Nvidia And Wall Street Scheme Up A Way To Finance Chip Use

Nvidia is partnering with Wall Street to help startups fund pricey AI chips. The move aims to deflect claims of circular financing, but it also ties a huge chunk of the financial system directly to the tech giant’s performance.

David Vendrell
David Vendrell
Aug 13, 2026
Nvidia And Wall Street Scheme Up A Way To Finance Chip Use
Stories

The Los Angeles Lakers Sell To Josh Kushner And Bob Iger For $12.5 Billion

The landmark acquisition of the Los Angeles Lakers proves just how valuable top-tier sports teams have become. Driven by expanding media deals and sponsorships, sports franchises are now fetching corporate-level price tags.

David Vendrell
David Vendrell
Aug 13, 2026
The Los Angeles Lakers Sell To Josh Kushner And Bob Iger For $12.5 Billion
Stories

The Paramount/Warner Bros. Merger Becomes A Legal Showdown

Hollywood is on edge after Paramount's leadership threatened to pull out of California over an antitrust lawsuit. This move could force industry insiders to reconsider their stance on the proposed merger with Warner Bros. Discovery.

David Vendrell
David Vendrell
Aug 12, 2026
The Paramount/Warner Bros. Merger Becomes A Legal Showdown
Load more

We serve the latest news and trends that shape the future of business.