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Stories

Nike Debuts “Powered Footwear”

Nike unveiled Project Amplify, a robotic running shoe that optimizes performance. Essentially the first mass-market exoskeleton for athletes, this new era of footwear could trigger a cutting-edge sneaker war among major brands.

David Vendrell
David Vendrell
Oct 27, 2025
Nike Debuts “Powered Footwear”
Stories

Shein Is Opening Its First Brick-And-Mortar Location

Fast-fashion giant Shein is opening its first physical stores in France. The move is the latest strategy to combat new tariffs and tax changes that threaten its business model as the brand tries to stay ahead in the ever-evolving world of retail.

David Vendrell
David Vendrell
Oct 6, 2025
Shein Is Opening Its First Brick-And-Mortar Location
Stories

Fashion Brands Turn To Clothing Recycling To Fight Waste

Driven by new laws and consumer demand, the fashion industry is making a serious pivot to sustainability. As brands face growing scrutiny over emissions, they're embracing new innovations in AI and hydrothermal energy to create a greener future.

David Vendrell
David Vendrell
Sep 23, 2025
Fashion Brands Turn To Clothing Recycling To Fight Waste
Stories

Lyas Organizes Fashion Livestreams

Luxury fashion shows are getting a makeover. In a shift from exclusive events, fashion influencer Lyas is turning livestreamed shows into communal, in-person experiences, opening up high fashion to a new generation of fans.

David Vendrell
David Vendrell
Sep 19, 2025
Lyas Organizes Fashion Livestreams
Stories

Ralph Lauren Rolls Out An AI Stylist

Get ready for the next wave of retail innovation. Ralph Lauren is at the forefront of a new era of "goal-based" shopping with its new chatbot, which could signal the future for the entire industry as it moves beyond traditional, "scroll-based" e-commerce.

David Vendrell
David Vendrell
Sep 10, 2025
Ralph Lauren Rolls Out An AI Stylist
Stories

Vogue Names Chloe Malle As US Editor

After 37 years, Anna Wintour is stepping back as Vogue's editor-in-chief. With the fashion world abuzz, we now know who will fill the iconic role and what this monumental shift means for the industry.

David Vendrell
David Vendrell
Sep 3, 2025
Vogue Names Chloe Malle As US Editor
Stories

Abercrombie & Fitch Is The NFL’s First Fashion Partner

David Vendrell
David Vendrell
Aug 26, 2025
Abercrombie & Fitch Is The NFL’s First Fashion Partner
Stories

Nike To 3D-Print FlyWeb Bra For Historic Run

David Vendrell
David Vendrell
Jun 24, 2025
Nike To 3D-Print FlyWeb Bra For Historic Run
Stories

Fashion Becomes A Foodie

David Vendrell
David Vendrell
May 28, 2025
Fashion Becomes A Foodie
Stories

Pharrell’s JOOPITER Is Staying Open Year-Round

David Vendrell
David Vendrell
May 15, 2025
Pharrell’s JOOPITER Is Staying Open Year-Round
Stories

Gamified Product Drops Are Trending

David Vendrell
David Vendrell
May 5, 2025
Gamified Product Drops Are Trending
Stories

Fragrance “Wardrobing” Take Over Fashion

David Vendrell
David Vendrell
Apr 28, 2025
Fragrance “Wardrobing” Take Over Fashion
Stories

Return-To-Office Mandates Are A Fashion Moment

David Vendrell
David Vendrell
Apr 15, 2025
Return-To-Office Mandates Are A Fashion Moment
Stories

90s Fashion Brands Want a Nostalgia-Sales Boost

David Vendrell
David Vendrell
Apr 9, 2025
90s Fashion Brands Want a Nostalgia-Sales Boost
Stories

H&M Creates “Digital Twins” of Its Models

David Vendrell
David Vendrell
Mar 26, 2025
H&M Creates “Digital Twins” of Its Models
Stories

Will Bernard Arnault Be LVMH’s Forever CEO?

David Vendrell
David Vendrell
Mar 14, 2025
Will Bernard Arnault Be LVMH’s Forever CEO?
Stories

Luxury Brands Turn to Boxing

David Vendrell
David Vendrell
Mar 10, 2025
Luxury Brands Turn to Boxing
Stories

Elderly Celebrities Dominate Fashion Marketing

David Vendrell
David Vendrell
Nov 18, 2024
Elderly Celebrities Dominate Fashion Marketing
Stories

Osmo Authenticates Products Using AI Smell

David Vendrell
David Vendrell
Nov 8, 2024
Osmo Authenticates Products Using AI Smell
Stories

LVMH Outfits F1

David Vendrell
David Vendrell
Oct 3, 2024
LVMH Outfits F1
Stories

LVMH sells Off-White to Bluestar Alliance

David Vendrell
David Vendrell
Oct 2, 2024
LVMH sells Off-White to Bluestar Alliance
Stories

Luxury Hotels Become a Fashion Statement

David Vendrell
David Vendrell
Sep 18, 2024
Luxury Hotels Become a Fashion Statement
Stories

Microtrends may have lost their magic

Kait Cunniff
Kait Cunniff
Aug 2, 2024
Microtrends may have lost their magic
Stories

EssilorLuxottica snags Supreme

David Vendrell
David Vendrell
Jul 18, 2024
EssilorLuxottica snags Supreme
Stories

Boutique stores get a local, experiential upgrade

David Vendrell
David Vendrell
Jul 3, 2024
Boutique stores get a local, experiential upgrade
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